Flimsymoon Lingerie Launch Party

September 21, 2014

Flimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila London
Flimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFlimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFlimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFlimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila London
Flimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila London
Welcome to the world of Flimsymoon! Flimsymoon lingerie have been running a Kickstarter since the beginning of this month and yours truly helped with the launch party. Whilst I’m not a massive lingerie person (it would be pointless me owning nice pants as they’d just get forgotten at peoples houses or lost under the bed) and most of the collection isn’t vegan, I do love the handmade touches and the intimacy conveyed in the products; you can see the artists loving hand at work in every single piece of the collection. I especially love the gorgeous sequinned collar!

The key thing with Freyia’s work is her eye for aesthetic; the placement in the photos, the layout of the pieces and models in the video. I tried to use a similar aesthetic in taking the official party photos and I think they feel very different to my usual style of photography. What do you think?

Freyia is a huge pro at asking for help. The amount of time and energy her friends put in was astounding to me. Alongside donating, bringing drinks, helping to run the party and promoting the Kickstarter most of her friends also created the decorations and donated art of their own as pledge gifts and prizes. It was incredible to see the amount of support amassed just from asking – I so rarely ask for help that I doubt I’d even consider it an option. The pledge items especially all perfectly matched with the overall aesthetic of the brand and the party. As pledger number 4 I ended up with the gorgeous crown above made by Zachurpurbowty (side note: my friend is rocking the other one, don’t you think?).

 

There’s just 7 days to pledge; please have a look on Kickstartertwitter and pinterest!

Flimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFlimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFlimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFun with vinyl lettering! Has anybody else done this before? Fiddly!Flimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila LondonFlimsymoon kickstarter launch party clerkenwell gallery Flimsymoon lingerie tapeparade tape parade Freyia Porteous Laila London

9 comments so far.

9 responses to “Flimsymoon Lingerie Launch Party”

  1. This looks so beautiful – I love the lighting.

    Lizzie’s Daily Blog

  2. Cool! Awesome post & pictures! I love it! I’m actually the girl who made the crowns! Glad you like them! Could possibly send or tag me in the pictures you took of them? You can find me at my blog http://zachupurbowty.blogspot.com lovely blog by the way. 🙂

    • tapeparade says:

      Thank you very much Zachupurbowty! There’s no tagging function on WordPress but I will add a link into the blogpost now for you 🙂 I’ve received a lot of compliments on the crowns! X

  3. Denise says:

    wow, that is a beautiful set of pictures! It’s nice that her friends are so helpful and I just got inspiration for a party among the pictures! I guess it was a great party and lingerie is beautiful! denisesplanet.com

  4. jennie says:

    Blimey it looks fabulous! The gold stars are so pretty! xx

  5. Kim says:

    that’s really cool what a fun business 🙂

  6. Gemma says:

    Shesh, you sure know how to through a party!! Love the vibe of this!! And of course, those delicately beautiful undies look gorgeous too. I’m heading over to take a further look at Freyia’s handy work.

    Gemma

  7. marieken says:

    Looks like a lovely party! I like the look of the lettering on the wall 🙂

  8. Priya says:

    I am constantly amazed at how many creative things you get yourself involved in– it truly is your lifeblood! The party looks great, I love all the gold details and decor.

    ♥ perfectly Priya

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